Budget and Invest

Why the importance of a great website can’t be overestimated

0 31

It is incredible to learn that over one-third of Britain’s businesses still don’t have a fully-functioning website or even a website at all; however, with digital growing exponentially every year – and only accelerated by the Covid-19 pandemic – it is clear that websites are here to stay.

Some businesses only need a basic brochure-type website that gives details of their services and basic functions, such as contact details. Others find that a full e-commerce-enabled website whereby customers can directly purchase products and services is the best way to go.

Whatever your current level of digital development, now is the time to get serious about having a website. Let’s take a look at the elements your website needs to be a winner.

1. Choose the right domain name

Choose the right domain name so that your customers can find you and recall your online presence. It is easy to find one online; for example, you can find your perfect domain name at names.co.uk.

2. Keep it simple

There are so many easy template creation sites and plug-ins that make it easy to build a beautiful and well-functioning website. Keep your website as simple as possible and start with the things that you know your customers want, which could be as simple as a product page, a contact or booking form, and a link to your brochure and social media feeds.

3. Work on your content

Great content will boost your SEO, with imagery also key in creating an attractive website that helps to give a sense of your brand. Make sure you add all necessary SEO elements, such as alt tags and meta descriptions for your pages, as this will help search bots to index and rank your content. It also pays to have a local search presence on sites such as Google Maps, so register your business and help your customers to locate you.

4. Check your user journey

Go through your website as a customer would and check that the user’s journey is clear and simple without any unnecessary steps. Check that all links are working and continue to invest in your website to ensure it stays fresh and relevant.

With a little work, consistent effort and investment, you can make a great website that helps to drive your sales and boosts your brand recognition.

Leave a reply

Your email address will not be published. Required fields are marked *

÷ 1 = seven

POPULAR The most recent

  • So What Are The Ecological Challenges?

    Apart from his idea on the ‘basics’ of riches monitoring, he additionally recognizes that breakthroughs in modern technology will certainly be a more large chauffeur for the sector going ahead. Likewise, a specialist economic consultant will continually keep an eye on the efficiency of different Portfolio Management Schemes and suggestions the customer regularly on the…

  • loan

    Things to consider before taking out a loan

    Well-known short-term lender Wonga SA encourages consumers to think carefully before taking out a loan. A loan is an important financial commitment, and rushing into a decision is not recommended. Some of the things you need to think about include: Are you borrowing for the right reasons? Many people take out a loan to fund…

  • Tricks to Offering Glorious Buyer Service

    Buyer Service coverage and procedures carried out in your organization will have an effect on the way in which your staff service your clients and subsequently, have an effect on your backside line and your future progress and sustainability. Mother was proper, good manners depend, please, thanks, present that you simply recognize the truth that…

POST TAGS

LATEST COMMENTS

    Find Us on Flickr

      GET IN TOUCH

      Services Policy is the blog manages by Bustamante a blogger and the writer. This is the blog for all readers who are interested & in search of latest & Informative news about different kind of serives like consumer services,Human Services and many other. So read this and contact us if you need any news for us. Bustamante

      Stay up-to date with the latest news and other stuffs, Sign Up today!