Budget and Invest

Why the importance of a great website can’t be overestimated

0 31

It is incredible to learn that over one-third of Britain’s businesses still don’t have a fully-functioning website or even a website at all; however, with digital growing exponentially every year – and only accelerated by the Covid-19 pandemic – it is clear that websites are here to stay.

Some businesses only need a basic brochure-type website that gives details of their services and basic functions, such as contact details. Others find that a full e-commerce-enabled website whereby customers can directly purchase products and services is the best way to go.

Whatever your current level of digital development, now is the time to get serious about having a website. Let’s take a look at the elements your website needs to be a winner.

1. Choose the right domain name

Choose the right domain name so that your customers can find you and recall your online presence. It is easy to find one online; for example, you can find your perfect domain name at names.co.uk.

2. Keep it simple

There are so many easy template creation sites and plug-ins that make it easy to build a beautiful and well-functioning website. Keep your website as simple as possible and start with the things that you know your customers want, which could be as simple as a product page, a contact or booking form, and a link to your brochure and social media feeds.

3. Work on your content

Great content will boost your SEO, with imagery also key in creating an attractive website that helps to give a sense of your brand. Make sure you add all necessary SEO elements, such as alt tags and meta descriptions for your pages, as this will help search bots to index and rank your content. It also pays to have a local search presence on sites such as Google Maps, so register your business and help your customers to locate you.

4. Check your user journey

Go through your website as a customer would and check that the user’s journey is clear and simple without any unnecessary steps. Check that all links are working and continue to invest in your website to ensure it stays fresh and relevant.

With a little work, consistent effort and investment, you can make a great website that helps to drive your sales and boosts your brand recognition.

Leave a reply

Your email address will not be published. Required fields are marked *

− eight = two

POPULAR The most recent

  • Review on the website 400loan.com

    At present, you find different kinds of loans available in the market to select from such as credit card advances, home loans, car loans and payday loans and more. In fact, the internet instalment loans are specially designed to support the people who are in need of short term loan as quickly as possible. If…

  • Proper risk management can save your trading account

    The Forex market is enormous and it’s not easy to save your trading capital if you are not aware of the terms and aspects of the market. The main goal of traders should be to save their trading capital from the losses. You need to understand and implement good methods and strategies in the market…

  • Insurance policies Set in Concrete Can Damage Your Enterprise

    Occasions have modified and once I take into consideration enterprise insurance policies from even just a few quick many years in the past, it makes me notice that we have now to be open to much more change sooner or later.When my mom was pregnant with me in 1951 she was instructed that she must…

POST TAGS

LATEST COMMENTS

    Find Us on Flickr

      GET IN TOUCH

      Services Policy is the blog manages by Bustamante a blogger and the writer. This is the blog for all readers who are interested & in search of latest & Informative news about different kind of serives like consumer services,Human Services and many other. So read this and contact us if you need any news for us. Bustamante

      Stay up-to date with the latest news and other stuffs, Sign Up today!